BottleRock 2018

BottleRock 2018 is in the can. For six years now, I've been photographing the biggest event in the Napa Valley. Obviously, I can't do it alone. I work along side a team of photographers and videographers attempting to capture the flavors, smells, feels, sounds, and sights of the three-day festival. With four music stages, a culinary stage, dozens of interactive exhibits, and 50,000 daily visitors, there's an overwhelming amount of excitement to record.


My "real" job with the festival is to get images of the sponsors. Pretty people drinking JaM wines, famous chefs on the Williams Sonoma culinary stage using Samsung appliances, dancing with a Coors Light, watching Bruno Mars from the Alaska Airlines skydeck, logging in to the Cisco wi-fi network, relaxing in the Salesforce VIP lounge, sipping drinks in the AmEx suites. When I'm not working, I'll sneak onstage to get some shots of the artists.


Here are some of my favorite shots from the event. I also included a couple of private shows with Michael Franti and The Struts who performed on the roof of the Archer Hotel. And also a shot of Erin Sanders, because, well, just because.